We use in-depth research and analysis as key pillars to build a step-by-step plan that expands your digital presence and drives online growth.

In this phase, we:

• Identify your target audiences
• Analyze user pain-points & define your UVPs
• Define key performance indicators (KPIs)
• Create a roadmap to growing your brand online

We utilize proven techniques to map your content, meet user intentions and create an engaging user experience. By outlining your site’s structure, we ensure seamless user journeys to key conversion points.

Here’s how our team does it:

• We develop a base-level user flow & sitemap
• We utilize wireframing to create a seamless conversion funnel
• We add on-brand, consistent messaging to your structure

This stage is where you will see your site come to life. Our award-winning designers implement your unique branding elements to add your identity to your custom web design in NYC.

With just 50 milliseconds to make a good first impression, your website needs to stand out. To achieve this, we:

• Thoughtfully place design features to guide to the user journey
• Utilize interactive videos & animations
• Create custom, branded illustrations
• Ensure accessibility & search engine optimization

A responsive website is fast, accessible and easy to navigate. It automatically scales to various screen sizes and devices, driving user experience and climbing search engine rankings.

To ensure your website reaches and satisfies every user, we:

• Gather touchpoint & user-channel insights
• Transform your wireframes into a flexible UI
• Test across devices before approval & launch

At Digital Silk, we pride ourselves on delivering measurable results and professional outcomes. By following a strict quality assurance (QA) protocol, we guarantee a high-quality digital experience for your brand.

To achieve this, we:

• Actively involve our clients throughout every project
• Meticulously test all designs to catch errors
• Use tried-and-tested tools to secure before launch